Nibble brings an AI-powered negotiator bot to eCommerce

11/26/22 • 5 min

Nibble is a new eCommerce technology company that’s trying to disrupt eCommerce product pricing. The technology brings customer and merchant negotiation into the online shopping experience for Shopify stores. (READ MORE)

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#paid named an official TikTok marketing partner

NEW YORK & TORONTO—#paid, a multi-channel creator marketing platform that empowers creators to partner with brands and build their businesses, today announced that it has become an official TikTok Marketing Partner. As a badged partner, #paid will bring more great opportunities to their engaged network of content creators and marketers.

“TikTok’s motto is ‘Make TikToks, not ads' because the most successful ads on TikTok aren’t ads,” said Bryan Gold, CEO of #paid. “This partnership provides an opportunity for brands to make more TikToks with the world’s top creators—and run all their creator campaigns, across social channels, from one central location." ... (READ MORE)

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Successful creators know how to focus and tap into their competitive advantage

Think back to the first time you decided to take your creator career seriously. You face a sea of decisions that can feel paralyzing. It’s no surprise then that one question keeps getting brought up when I talk to creators: How do you break through in a sea of distractions, choices and competition?

I don’t want to talk about an algorithm hack that will get you lots of views today. Rather, it’s important to build for longevity. I’ve noticed that some of the most successful creators started by setting parameters. More specifically, they work from a mindset that maximizes focus. Specifically: Tap into your competitive advantage, and work to become the best at that advantage. ... (READ MORE)