GenAI's Impact on SEO: Human Driven AI Podcast with Winston Burton

08/14/23 • 24 min

Jennifer Jones-Mitchell of Human Driven AI interviews SVP, SEO for Acronym, Winston Burton on the impact of Generative AI on Search Engine Optimization.
The discussion includes:

The overall impact of GenAI on SEO - now and in the future.
How marketers can supercharge campaigns through AI automation.
Does AI-generated content help or hurt a brand's SEO.
How do Search engines recognize and response to AI-generated content.
If Content is the new Cookie, how does AI impact content?
Winston's top practical tips for marketers on leveraging AI in SEO.

This is a don't miss episode for all marketers, advertisers, public relations pros, and anyone else who wants to make sure their brand connects with the right audiences through all search engines by leveraging Generative AI.

Thanks for listening! Don't forget to subscribe and check out Human Driven AI for even more AI news and views.

08/14/23 • 24 min

AI Central - GenAI's Impact on SEO: Human Driven AI Podcast with Winston Burton

Transcript

Here is the full transcript:

Jennifer (00:01.847)
Welcome to Human Driven AI. I'm Jennifer Jones Mitchell. Let's get into it. Today we have an exciting show. We have an amazing guest. Winston Burton is the SVP of SEO at Acronym. He's a regular contributor to Search Engine Journal and he is one of the leading voices on SEO today. So Winston, it's so good to see you. Thank you so much for joining us.

Winston Burton (00:27.966)
Yeah, pleasure, pleasure's all min

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