#471 Tasted Opportunity

Explicit content warning

11/12/24 • 78 min

Thanks to guest producer Gus, Andrew and Vieves look at the time-honored trope of blind taste tests in commercials. Plus, Vieves shares a few gems she saw in the wild, and a vintage Sears ad gets the dramatic reading it deserves. Here are links to the ads we talked about on this week’s show: Pepsi Challenge https://youtu.be/Qgr5kc5QdBU?si=xqfGRqVq1ISq_r3F 7-Up Taste test https://youtu.be/ZAO5Wc0j0C4?si=Lq0wJ2Bbh3NiUwtj Coke Zero https://youtu.be/_UzU7sQFZKo?si=ct75HxiFJP2_505U Jif - Choosy Mothers https://youtu.be/5swAwStXkQ0?si=3MsipcoVONlGm0sC 21st Century Insurance - Taste the same https://youtu.be/QTOkuAkz9Xg?si=0a79aZsh7vgmqT35 Pringles - Maybe it’s the can? https://youtu.be/oKY0lce8ZfA?si=hYcjVOjWGgx5gx5_ Orange Squeezed Olipop - taste test. https://youtu.be/YKHhDlVB7q0?si=11m1nRnJaRTqo0Ay Dairy Queen - DQ Moolatte https://youtu.be/TLbFAEW9-q0?si=Zqyw7j2vD-J-OjPi Dairy Queen - Blizzard mix it up https://www.ispot.tv/ad/Oz2V/dairy-queen-summer-blizzard-treats-mix-it-up-moments-taste-test-feauturing-antonia-lofaso-claire-tho State Farm - Teacher’s Pet https://www.ispot.tv/ad/fLR7/state-farm-teachers-pet Men’s Warehouse - I can do anything https://www.ispot.tv/ad/66Jc/mens-wearhouse-i-can-do-anything Progressive - Nest backup w/ Colt McCoy https://www.ispot.tv/ad/fznu/progressive-the-backup-nest-featuring-colt-mccoy BC Clark Commercial https://www.youtube.com/watch?v=mo1RLKcqxew AMC Gremlin https://www.youtube.com/watch?v=WX2Lg4sJInY Sears Air Conditioning https://youtu.be/4rqZZgVxnCk?si=yusVSZnBf90L-SHU Sugar Free Dr. Pepper https://www.youtube.com/watch?v=qYWQ4jYXkaI

Previous Episode

#470 Elevator Pitch

A profusion of commercials set in elevators has Vieves and Andrew contemplating the many signifiers and tropes inherent in a small metal box. From car buying to cookies, elevators can sell it all. Here are links to the ads we talked about in this week’s show: Ulta Beauty https://www.ispot.tv/ad/fN_d/ulta-holidays-joy-in-the-present Impress Falsies - Express elevator https://www.ispot.tv/ad/fTS0/impress-press-on-falsies-express-elevator Zaxbys - Kickin Chicken https://www.ispot.tv/ad/Z972/zaxbys-kickin-chicken-sandwich-meal-drive-thrus-open Chick-Fil-A https://www.ispot.tv/ad/A7jy/chick-fil-a-catering-awkward-elevator-encounter NFL https://www.ispot.tv/ad/dQZJ/nfl-shop-elevator Oreo - Stay Playful https://www.ispot.tv/ad/6HcU/oreo-elevator Progressive - Dr. Rick https://www.ispot.tv/ad/2aT5/progressive-dr-rick-elevator Geico - Savings https://www.ispot.tv/ad/7arn/geico-elevator-unskippable Realtor.com - loud whisper https://www.ispot.tv/ad/wqZF/realtor-com-elevator-and-the-not-yous-featuring-elizabeth-banks Oikos - God of War https://www.ispot.tv/ad/ZE32/oikos-god-of-war-elevator Mitsubishi Electric w/ Fred Couples https://www.ispot.tv/ad/7o3v/mitsubishi-electric-elevator-feat-fred-couples Old Navy - JLD https://www.ispot.tv/ad/7aCI/old-navy-spring-sale-hold-the-elevator-ft-julia-louis-dreyfus Bounce Wrinkleguard - Elevator encounter https://www.ispot.tv/ad/qTkB/bounce-wrinkleguard-elevator-encounter Untuckit https://www.ispot.tv/ad/wSOj/untuckit-elevator Gusto - Elevator Music https://www.ispot.tv/ad/5E5w/gusto-elevator-music-or-payroll-compliance University of Michigan Flint https://www.ispot.tv/ad/5TW0/university-of-michigan-flint-elevator Wells Fargo - HBCUs https://www.ispot.tv/ad/wb7i/wells-fargo-building-a-better-community-hbcu-elevator Hyundai - w/ Jason Bateman https://www.ispot.tv/ad/Ivws/hyundai-the-elevator-shopper-assurance-featuring-jason-bateman-t1 Motorola - Funky Place https://www.ispot.tv/ad/wJor/motorola-smart-speaker-with-amazon-alexa-elevator-funky-place Bulova - Conversation piece https://www.ispot.tv/ad/7WAt/bulova-accutron-ii-elevator-ride Kay Jewelers - 11th-12th floors https://www.ispot.tv/ad/AcCn/kay-jewelers-ever-us-ring-spike-stuck-in-the-elevator Kayak - Stuck https://www.ispot.tv/ad/AVyc/kayak-elevator AT&T - Stuck https://www.ispot.tv/ad/AE8y/at-and-t-elevator Chevy Volt - Stuck https://www.ispot.tv/ad/AT1h/2016-chevrolet-volt-elevator Squad Busters - Elevator https://www.ispot.tv/ad/6aW7/squad-busters-elevator-featuring-chris-hemsworth-christina-ricci-dolph-lundgren Solitaire Grand Harvest - Up or down https://www.ispot.tv/ad/6S2l/solitaire-grand-harvest-elevator-featuring-sarah-jessica-parker

Next Episode

#472 Freight Expectations

Vieves takes a confusing journey into social media where she discovers a top-shelf parody in service of appliance marketing. But the real headline is the bounty of great content sent in by the Ad Council, from a Monkee-driven cross promo to a chocolatier’s humiliating admission. Here are links to the ads we talked about in this week’s show: Curry’s Air Fryer: American Psycho https://www.tiktok.com/@currys/video/7435239059892473120 American Psycho Business Card Scene https://www.youtube.com/watch?v=T4UQf7zb3Pk Opzelura: Big Media Moments: Celebrate https://www.ispot.tv/ad/684k/opzelura-big-media-moments-celebrate Blue Star Counterfeit Diamond Rings https://www.youtube.com/watch?v=6gSvRosTq_k Monkees Nerf Ball Kool-Aid Commercial https://youtu.be/34RZOTtlvkM?si=27pjIR9DkXe9ayDV Lindt Chocolate https://youtu.be/cFB0XBV6JdU?si=_uZK3rgjnukqhuj0 Santa Fe Railroad Commercials Playlist https://www.youtube.com/playlist?list=PLR4Pl4hOB139uEosndclKOCJEssHCMF2G Amtrak Commercials Playlist https://www.youtube.com/playlist?list=PLR4Pl4hOB139WIheR4Hq0HHmJqDCereCt Oral B: Brush Like A Pro https://www.ispot.tv/ad/5e6l/oral-b-io-round-cleans-better-9999 Raising Cane’s: Post Malone on National Chicken Finger Day https://www.ispot.tv/ad/10E4/raising-canes-national-chicken-finger-day-featuring-post-malone