
How Fungi-Based "Super Bacon" Could Revolutionize Plant-Based Eating - Prime Roots' Kimberlie Le
08/31/20 • 29 min
Prime Roots' co-founder & CEO Kimberlie Le and her team are working to bring a new more affordable, ethical, nutritious, and sustainable protein to the world. How? The Berkeley, California-based startup is creating high protein meats and seafood—including their landmark bacon product—from a revolutionary whole food superprotein: Koji. And, they are growing, packing, and distributing it from their facilities, which drives down costs and resources while ramping up production.
Prime Roots website: https://www.primeroots.com/
Prime Roots' co-founder & CEO Kimberlie Le and her team are working to bring a new more affordable, ethical, nutritious, and sustainable protein to the world. How? The Berkeley, California-based startup is creating high protein meats and seafood—including their landmark bacon product—from a revolutionary whole food superprotein: Koji. And, they are growing, packing, and distributing it from their facilities, which drives down costs and resources while ramping up production.
Prime Roots website: https://www.primeroots.com/
Previous Episode

This Sci-Fi Inspired Japanese Startup is Taking Lab-Grown Meat Mainstream. Here’s how - Integriculture and Shojin Meat Project’s Yuki Hanyu
Yuki Hanyu is the CEO of Integriculture, a rising Japanese biotech startup that recently raised $7.4 million to take cell-based protein production to the next level, globally. He’s also the founder of the Shojinmeat Project, a community of home-made cultured meat growers and enthusiasts. In this interview, Yuki shares with us what space travel, Japanese manga (and anime) and lab-grown meat have in common for him.
Integriculture’s website: https://integriculture.jp/?locale=en
Shojinmeat Project’s website: https://shojinmeat.com/wordpress/en/
My Food Job Rocks website: https://myfoodjobrocks.com/
Cultured Meat Symposium website: https://2020.cmsymp.com/
Music interlude created by Lee Rosevere.
Next Episode

Bye '80s Pleather. This "Animal-Free" Trend is About to Go Mainstream - Material Innovation Initiative's Nicole Rawling
From making leather out of mushrooms to growing silk in a lab, innovative textile startups around the world are reinventing how we make and consume materials. Nicole Rawling is the Co-Founder and Executive Director of the Material Innovation Initiative. Her organization is working to bring together scientists, entrepreneurs, retailers, and consumers—to accelerate the global trend towards a new era of animal-free fashion, automotive, and home goods industries. In this episode, she shares: - The story behind Material Innovation Initiative and this growing movement. - The reasons why we need to stop relying on animal materials such as leather, wool, silk, down, fur, and exotic skins. - The unique and cutting-edge types of innovation and technologies next-gen material startups are using. - How the next-gen materials trend might go mainstream even faster than the fast-growing plant-based food and meat alternatives industry. AND how to learn more—or get involved in this space.
Material Innovation Initiative's website: https://www.materialinnovation.org/
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