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Add Creative

Add Creative

Pencil

Welcome to Add Creative, a new podcast from Pencil that’s dedicated to sharing the unexpected ideas that changed the game for DTC founders & operators that you can leverage to grow your business. Hosted by Chase, Head of Marketing & Growth at Pencil, Add Creative will cover a lot of ground and a wide range of topics, from how founders got their ideas for their business to what is the most profitable channel for your verticals and much more. But every interview will hit the level of tactical depth where actionable advice is found. We hope you’ll join us. Subscribe to “Add Creative” now and learn more at trypencil.com
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Top 10 Add Creative Episodes

Goodpods has curated a list of the 10 best Add Creative episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Add Creative for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Add Creative episode by adding your comments to the episode page.

Add Creative - Episode 42 - Find leverage and lean in
play

06/13/23 • 39 min

This episode features, Danil Salukov (CEO of Incense), we discuss:

How he and his brother came up with the idea for Insense
- What kind of brands should be thinking about UGC creative
- How building a marketplace is the hardest type of business to start

And there's so much more...

Danil's optimism and fearlessness are inspiring, excited for you to enjoy this!

Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Will 👉 https://twitter.com/DanilSalukov
Check out Insense 👉 https://insense.pro/

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Danil!

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This episode features, Wil Nitze (CEO of IQBAR), we discuss:

How he came up with the idea for IQBAR
- Why you shouldn't quit your day job when you are trying to build a company
- How getting shelf space in CPG is harder than you think

And there's so much more...

Will's openness to experimentation is such a refreshing thing to see, excited for you to enjoy this!

Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Will 👉 https://www.linkedin.com/in/will-nitze/
Check out IQBAR 👉 https://www.eatiqbar.com/

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Will!

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Add Creative - Episode 40 - I know exactly who I am
play

05/31/23 • 57 min

This episode features, Phoenix Ha (CEO of AdBeacon), we discuss:

Why she started an attribution software
- How she came to a career in performance marketing
- What leadership means to her

And there's so much more...

Phoenix's understanding of who she is and what value she can drive for the community are second to none, excited for you to enjoy this!

Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Phoenix 👉 https://twitter.com/_phoenixha
Check out AdBeacon 👉 https://www.adbeacon.com/

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Phoenix!

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Add Creative - Episode 39 - UGC isn't dead
play

05/23/23 • 58 min

This episode features, Joe Marston (Co-Founder of SOAR With Us & For You Advertising), we discuss:

Why working can help you find your gifts not just passion
- How UGC is not dead
- How he structures the sales process

And there's so much more...

Joe's clear-eyed strategy and focus on solving problems through first principles is inspiring, excited for you to enjoy this!

Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Joe 👉 https://twitter.com/JoeJMarston

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Joe!

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Add Creative - Episode 38 - Expand your time horizon
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05/17/23 • 39 min

This episode features, Wes St. Amand (CEO of DSRUPT Media), we discuss:

What he does to manage his time efficiently to deliver massive upside to himself, his business, and his family
- What he's learned about being a CEO
- How his POV on time has changed as he's grown as a leader

And there's so much more...

Wes' rigor, calm intensity, and dedication to his team are infectious, excited for you to enjoy this!

Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Wes 👉 https://twitter.com/wesstaa21
Work with him @ https://www.dsruptmediamarketing.com/

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Wes!

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This episode features, Andrew Faris (Growth Advisor), we discuss:

How we thinks about paid growth
- what is the secret to getting ahead in business
- Who should really be working in agencies

And there's so much more...

Andrew's ability to translate the complex into simple frameworks is second to none, excited for you to enjoy this!

Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Andrew 👉 https://twitter.com/andrewjfaris
Work with him @ www.ajfgrowth.com

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Andrew Faris!

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Add Creative - Episode 36 - A calm mind will always win
play

05/02/23 • 36 min

This episode features, Daniel James (CEO @ Mint Performance), we discuss:

The process of building a business
- The mentality that entrepreneurship requires
- How to deal with stress and obstacles

And there's so much more...

Daniel's calm wisdom is intoxicating, excited for you to enjoy this!

Join 12,100+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Daniel 👉 https://twitter.com/foodog85

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Daniel!

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This episode features, Kenny Hanson (CEO @ Mentorpass), we discuss:

The magic of entrepreneurship (also the difficulties)
- How living your purpose daily makes the journey worth it
- Knowing your customer and what they need allows you to build even through the challenges
- How working on Obamacare led him to learn how to deal with a crisis

And there's so much more...

Kenny's heart just as massive as his brain, excited for you to enjoy this!

Join 12,100+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Kenny 👉 https://twitter.com/NoCodeKenny

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Kenny!

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Add Creative - Episode 34 - Building takes time 🧱
play

04/18/23 • 53 min

This episode features, Lio Pinchevski (CEO @ Finaloop) and we hit a lot of topics around leadership and paid social.

We discuss:

How important getting your finances is for your e-commerce business
- What happens when your only eye is on growth when running an e-commerce business
- How much work it is to build value as a SaaS
- What he took from being a partner at PwC into all his business ventures

And there's so much more...

Lio's brain is immense, excited for you to enjoy this!

Join 12,100+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Lio 👉 https://twitter.com/Lioranpi

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Lio!

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Add Creative - Episode 43 - Fight the 800 LB Gorilla
play

06/20/23 • 47 min

This episode features, Adam Robinson (CEO of Retention.com), we discuss:

  • How he landed on the idea for retention.com
  • Why going big is the only option
  • How he's grown since putting a bullseye on his back by making his billion-dollar Babe Ruth call out
  • Why experimentation and lack of fear of the outcomes is a cheat code for him as a leader

And there's so much more...

Adam's incredible vitality and wit come through in every minute of this episode, excited for you to enjoy this!

Join 12,200+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right 👇

https://pencilai.beehiiv.com/

Or if you'd like to check out Pencil now, you can start 👇

https://shorturl.at/inKLZ

Use code AC15 to get 15% off your first year on all paid plans!

Follow Adam 👉 https://www.linkedin.com/in/retentionadam/
Check out 👉 Retention.com

You can email us questions directly at chase@trypencil or follow us on Twitter 👉 https://twitter.com/PencilAI

Please follow and share this episode! People deserve to learn from Adam!

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FAQ

How many episodes does Add Creative have?

Add Creative currently has 43 episodes available.

What topics does Add Creative cover?

The podcast is about E-Commerce, Marketing, Entrepreneurship, Creative, Growth, Podcasts and Business.

What is the most popular episode on Add Creative?

The episode title 'Episode 42 - Find leverage and lean in' is the most popular.

What is the average episode length on Add Creative?

The average episode length on Add Creative is 50 minutes.

How often are episodes of Add Creative released?

Episodes of Add Creative are typically released every 7 days, 1 hour.

When was the first episode of Add Creative?

The first episode of Add Creative was released on May 10, 2022.

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