15 Minutes With

In our fifth episode of season two of 15 Minutes With we're talking to Madison Kranis. Madison is a Social Impact Expert from the Department of Corporate Responsibility at Fenwick.

Madison has a BA in International Justice and Justice Systems Studies from Montclair State University and an MA in Human Trafficking, Migration, and Organised Crime from St Mary's University. Her work with the charity A21 led her to a career in Corporate Responsibility where she is working to highlight the issues within the fashion industry, both for the people involved and the environmental impact.

In this episode, she talks to us about how consumers are becoming more aware and discerning about supply chains and labour, how conscious consumerism is helping to apply pressure on businesses to ensure that they're prioritising ethical practices, examples of what lies beneath low-priced goods, and how businesses and individuals can take steps to ensure they aren't unwittingly feeling crime, poverty and exploitation.

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Contact the 15 Minutes With Team:

• Email: [email protected]
• Twitter: @EclipseGroupUK
• Learn More about Eclipse

In our tenth episode of season two of 15 Minutes With we're talking to Aya Jibreal. Aya is a Lead Consultant with organisations including G3ict, the United Nations and AlQemam.

Aya, an accomplished consultant and trainer, is deeply passionate about fostering accessible and inclusive experiences for both employees and customers. With a 10-year track record, Aya has collaborated with over 70 private, government, and not-for-profit entities in Saudi Arabia and internationally. Her expertise lies in developing and executing highly successful inclusion strategies and accessibility action plans. Aya's dedication to her field shines through her work with prominent organisations like the United Nations, G3ict, and IAAP.
In this episode, she explains how businesses and individuals can inform and educate themselves to better understand the scope of accessibility more fully. And to appreciate that disability is not an insignificant minority, but actually affects us all. She also sheds light on the role that best practice guidelines and international standards play in the picture of inclusive design.

OUR SEASON ONE COMPANION IS NOW AVAILABLE FROM AMAZON. GET YOUR COPY TODAY.
Contact the 15 Minutes With Team:

• Email: [email protected]
• Twitter: @EclipseGroupUK
• Learn More about Eclipse

In our eleventh episode of 15 Minutes With we're talking to Tony Preedy. Tony is the Managing Director of Fruugo.

Tony has years of experience in Marketing and Managing eCommerce and Home Shopping experiences, long before eCommerce was a thing. Having previously worked with Littlewoods and Lakeland he understands the home shopper better than most and knows how to talk to them in a way that gives them what they're looking for and allows them to take action. His work now with Fruugo is in the world of Marketplace. This is an area of huge growth and many businesses are investing in expanding their offering through this medium.

In this episode, we talk to Tony about the rise of Search Driven Shopping and the Marketplace and why it has had such an impact on the world of eCommerce. We also talk about the things that should be considered when thinking about venturing into the world of Marketplace and ask if it is right for everyone.

OUR SEASON ONE COMPANION IS NOW AVAILABLE FROM AMAZON. GET YOUR COPY TODAY.
Contact the 15 Minutes With Team:

• Email: [email protected]
• Twitter: @EclipseGroupUK
• Learn More about Eclipse

In our tenth episode of 15 Minutes With we're talking to Swathi Rocque. Swathi is a Manager (Senior Consultant at the time of recording) with Deloitte.

Swathi is an experienced E-commerce business analyst with a long history of working in the information technology and services industry and has worked with large scale business and brands not only whilst at Deloitte but also when she spent time at both Accenture and KPS.

In this episode, Swathi explains in practical terms how we manage and balance the real world challenges that we face when user needs and business needs fail to align. Her unique perspective comes from her experience in both private and public sector digital delivery projects. Most recently, Swathi has been involved in the COVID-19 response technology commissioned by the UK Government.

OUR SEASON ONE COMPANION IS NOW AVAILABLE FROM AMAZON. GET YOUR COPY TODAY.
Contact the 15 Minutes With Team:

• Email: [email protected]
• Twitter: @EclipseGroupUK
• Learn More about Eclipse

In our ninth episode of 15 Minutes With we're talking to Lucy Aitken. Lucy is a UX/UI designer with booking.com

Lucy has years of experience, both from agency side and client side in the development and improvement of not only e-commerce sites, but also SaaS platforms. She uses this background to create experiences that inspire confidence from users and aids them, in a seamless way, to follow digital journeys and get the most out of each digital interaction.

You'll hear Lucy talk about the importance of design when creating exceptional customer experiences and how the rise of mobile has changed the customer expectation plus how it's our job to meet what the customer is looking for.

OUR SEASON ONE COMPANION IS NOW AVAILABLE FROM AMAZON. GET YOUR COPY TODAY.
Contact the 15 Minutes With Team:

• Email: [email protected]
• Twitter: @EclipseGroupUK
• Learn More about Eclipse