Religion of Sports presents: Lost in Sports

Religion of Sports and PRX present Lost In Sports, a new podcast that takes you deep into some of the greatest mysteries in sports. In this special broadcast of episode 2, host Ben Baskin takes you back to 1999, when a small apparel company named And1 released a VHS tape of streetball highlights set to a hip hop soundtrack that quickly became a worldwide craze. And1 was soon hosting games all over the world, and the players were international celebrities. But then, just as quickly as it rose, it all disappeared. Twenty years later, Ben untangles the complicated origins, unlikely rise and untimely demise of the basketball phenomenon he fell in love with as a kid.