The Untold Story of the Invention of the Sports Bra with Lisa Lindahl

No matter your gender, you most certainly know of or have worn a sports bra. In this episode, I have the most eye-opening, inspiring, entrepreneur 101 crash course conversation with Lisa Lindahl, author of the book Unleash the Girls: The Untold Story of the Invention of the Sports Bra and How It Changed the World (& Me), and the creator of the original, very first, sports bra. Lisa shares her story of how she took an idea and turned it into an entire industry, without a business background. If you’ve ever wanted to create something, this episode will inspire you to take that leap.

What You'll Learn

• How to be fearless with your ideas
• How Lisa recognized a problem in her life and created a product to change that
• Why you don't need a business degree to run a business (but you do need a business plan)
• How to cultivate a good mindset as an entrepreneur
• The power in asking yourself the question "Who am I"
• The moment that almost changed everything for Lisa and Jogbra

Links

• Unleash the Girls book
• About Lisa Lindahl

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