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Craft Beer Marketing Institute
Insights into a side of the business beyond the actual craft of brewing. A weekly podcast and blog on the business of craft beer and craft distilling
Top 10 Craft Beer Marketing Institute Episodes
Best episodes ranked by Goodpods Users most listened
Show Notes: http://goo.gl/qOnCRs In this episode we discuss the sales funnel and what it means for your brewery. Then we have a great interview with Ben Woodworth of Kegtag.com (http://www.kegtag.com) and Phil Rhudy of Independent Brewing (https://www.independentbrew.com). We talk to them about the relationship between vendors and brewers. They have some great tips on how vendors can form great relationships with the brewers as well as how to manage all of the external vendors breweries use. CBMI is a product of Black Label (http://www.blacklabelagency.com). Black Label is a digital consultancy focusing on creating strategies for small business to help them grow online.