Confessions of a B2B Marketer

Tom Hunt

Why is it that some B2B businesses seem to grow seamlessly whilst others struggle to find customers/clients? And those that grow... what is it about them? What are they doing differently to attract a wealth of clients and customers? This podcast aims to answer these questions as we follow Tom Hunt along his journey to grow a B2B SaaS business (bCast.fm) and agency (Fame.so) and to understand the world of B2B marketing and demand generation... Tom is also joined by elite B2B marketers who share tactics, strategies and insights you won’t hear anywhere else.

#12 in the Top 100 seo All time chart

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Top 10 Confessions of a B2B Marketer Episodes

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Shifting From Lead To Demand Gen with Liam Bartholomew of Cognism

Confessions of a B2B Marketer

09/08/22 • 23 min

Follow Liam on LinkedIn
Check out Cognism
Join the ALL IN Community
Check out our awesome sponsor Ahrefs Webmaster Tools

Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so
Previous guests include: Jared Robin of RevGenius, Mike Kamo of NP Digital, Arvid Kahl of FeedbackPanda, David Heinemeier Hansson of 37signals, Chris Walker of Refine Labs, Tim Soulo of Ahrefs, Justin Jackson of Transistor, Sam Dunning of Web Choice, Sam Kuehnle of Refine Labs, Liam Bartholomew of Cognism, Brendan Hufford of Growth Sprints, Justin Rowe of Impactable, Max Altschuler of Outreach and Sales Hacker, Guillaume Moubeche of lemlist, Kieran Flanagan of HubSpot, Sujan Patel of Mailshake and Corey Haines of Swipe Files.
Check out our five most downloaded episodes:

09/08/22 • 23 min

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B2B Brand Masterclass with Jason Vana of SHFT Agency

Confessions of a B2B Marketer

11/03/22 • 37 min

Follow Jason on LinkedIn
Check out SHFT Agency
Check out our awesome sponsor Ahrefs Webmaster Tools

11/03/22 • 37 min

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How Fame Doubled MRR In 1 Year ($140k)

Confessions of a B2B Marketer

10/20/22 • 22 min

In this episode of Confessions Of A B2B Marketer, Tom shares the latest revenue numbers for Fame and bCast and then 7 lessons he learned over the past few months... here they are:

Teflon For Tasks
Managees Become Managers
Creating Versus Capturing Demand
Process Creators Versus Process Implementors
Non-essential Costs
Don't Fuck Up The Momentum
A Culture Of Documentation

P.S.
And of course, we can't forget our sponsor: Ahrefs Webmaster Tools.
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It's a no brainer ;)Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so
Previous guests include: Jared Robin of RevGenius, Mike Kamo of NP Digital, Arvid Kahl of FeedbackPanda, David Heinemeier Hansson of 37signals, Chris Walker of Refine Labs, Tim Soulo of Ahrefs, Justin Jackson of Transistor, Sam Dunning of Web Choice, Sam Kuehnle of Refine Labs, Liam Bartholomew of Cognism, Brendan Hufford of Growth Sprints, Justin Rowe of Impactable, Max Altschuler of Outreach and Sales Hacker, Guillaume Moubeche of lemlist, Kieran Flanagan of HubSpot, Sujan Patel of Mailshake and Corey Haines of Swipe Files.
Check out our five most downloaded episodes:

10/20/22 • 22 min

4 Steps To Become Famous In Any B2B Niche

Confessions of a B2B Marketer

10/06/22 • 17 min

Here are the steps:
1️⃣ Create a podcast called "The [[NicheName]] Podcast", the 12 most famous people (that you can book) in the niche are the first guests
2️⃣ Link to said podcast in the new spot below your job title on the LinkedIn creator profile
3️⃣ Post daily, zero-click written/audio/video posts challenging current perceptions of the niche
4️⃣ Get booked on all other podcasts in the niche to share what you learn
Resources:

10/06/22 • 17 min

The Power Of B2B Podcasting (MarTech Podcast)

Confessions of a B2B Marketer

10/04/22 • 19 min

Check out the MarTech Podcast
Quotes:

"You have to create content to get listeners. But, it's more about how you can bring in marketing and operations in order to run this growth process. Which is more than just producing a 20-minute audio." - Tom Hunt, Founder & CEO, Fame
"Bloggers are getting significant organic traffic for topics. You can pay them $150 to put your B2B show at number one, with a backlink to your podcast domain page." - Tom Hunt, Founder & CEO, Fame
"Apple and Spotify are number one. if you have a podcast, I would suggest sending most of your traffic to Apple and Spotify." - Tom Hunt, Founder & CEO, Fame
"Ranking in a category within Apple is good for your show. You can use that as social proof in the future. And it will bring you more listeners if you get to the top 10 in marketing in the US." - Tom Hunt, Founder & CEO, Fame
"For the first six months, you just want to see steady month-on-month download growth; typically 10%. Then, well be looking for value from the listener's side." - Tom Hunt, Founder & CEO, Fame
"I think that ability to learn from experts in the niche you're trying to grow into is super valuable. So, podcasts should definitely be considered at some stage in the early journey of a B2B company." - Tom Hunt, Founder & CEO, Fame

10/04/22 • 19 min

The Role Of SEO In Demand Gen with Sam Dunning of Web Choice

Confessions of a B2B Marketer

09/22/22 • 25 min

Follow Sam on LinkedIn
Check out Web Choice
Listen to Business Growth Show
Check out our awesome sponsor Ahrefs Webmaster Tools

09/22/22 • 25 min

SEO In 2022 with Brendan Hufford of Growth Sprints

Confessions of a B2B Marketer

08/09/22 • 37 min

Follow Brendan on LinkedIn
Check out Growth Sprints
Join the ALL IN Community
Check out our awesome sponsor Ahrefs Webmaster Tools

08/09/22 • 37 min

Leveraging Freelancers To Scale A Bootstrapped Business (MarTech Podcast)

Confessions of a B2B Marketer

10/13/22 • 13 min

Check out the MarTech Podcast here: https://martechpod.com
Quotes:

"Instead of having a team of seven full time consultants, have a pool of 15 freelancers behind the scenes that deliver your service, with a couple full-time employees to handle communication with the client." -Tom Hunt, Founder & CEO, Fame
"Freelancers don't necessarily want to jump on calls with you. They simply want the five tasks that they have to do that day they can do without too much hassle and too much bother." -Tom Hunt, Founder & CEO, Fame
"Being a bootstrapped company, sometimes you may want to work with a client if they don't fit perfectly into your productized methodology. Because you want or need the revenue." -Tom Hunt, Founder & CEO, Fame
"We have largely managed to refuse people that don't fit within the thing that we offer. So, we've been able to scale relatively quickly." -Tom Hunt, Founder & CEO, Fame
"You have to build trust. You can't just take work away from a freelancer for no reason, there has to be rules around that so they feel in control." -Tom Hunt, Founder & CEO, Fame
"The most important mindset to develop is that the business' customers are not your only customers. Your job as the leader is to make their lives better. The more you do that, the lower your employee churn." -Tom Hunt, Founder & CEO, Fame

10/13/22 • 13 min

The Ultimate B2B LinkedIn Paid Strategy with Justin Rowe of Impactable

Confessions of a B2B Marketer

07/28/22 • 40 min

Check out Justin on LinkedIn: https://www.linkedin.com/in/justin-rowe-4043339b
Check out GetAccept: https://impactable.com
Check out our awesome sponsor Ahrefs Webmaster Tools: https://ahrefs.com/webmaster-tools

07/28/22 • 40 min

How To Start A Podcast (That Makes Real Money)

Confessions of a B2B Marketer

10/27/22 • 38 min

🎧 Have a listen to Tom & Sam as they discuss their experiences & give you incredibly valuable tips, tools, and insights that you can utilize, to skyrocket your own sales & biz! - In this episode we cover:👉 The 3 things marketers do wrong when starting a podcast – and how to make sure to avoid them!👉 The key steps to creating a revenue-generating podcast👉 How to measure a podcast and get a 10x ROI from your show👉 The secret sauce to flawless podcast promotion to increase listenership
Check out the Business Growth Show Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so
Previous guests include: Jared Robin of RevGenius, Mike Kamo of NP Digital, Arvid Kahl of FeedbackPanda, David Heinemeier Hansson of 37signals, Chris Walker of Refine Labs, Tim Soulo of Ahrefs, Justin Jackson of Transistor, Sam Dunning of Web Choice, Sam Kuehnle of Refine Labs, Liam Bartholomew of Cognism, Brendan Hufford of Growth Sprints, Justin Rowe of Impactable, Max Altschuler of Outreach and Sales Hacker, Guillaume Moubeche of lemlist, Kieran Flanagan of HubSpot, Sujan Patel of Mailshake and Corey Haines of Swipe Files.
Check out our five most downloaded episodes:

10/27/22 • 38 min

FAQ

How many episodes does Confessions of a B2B Marketer have?

Confessions of a B2B Marketer currently has 100 episodes available.

What topics does Confessions of a B2B Marketer cover?

The podcast is about Seo, Marketing, Social Media, Entrepreneurship, Podcasts, Online Marketing, Digital Marketing, Business and B2B.

What is the most popular episode on Confessions of a B2B Marketer?

The episode title 'Shifting From Lead To Demand Gen with Liam Bartholomew of Cognism' is the most popular.

What is the average episode length on Confessions of a B2B Marketer?

The average episode length on Confessions of a B2B Marketer is 29 minutes.

How often are episodes of Confessions of a B2B Marketer released?

Episodes of Confessions of a B2B Marketer are typically released every 7 days.

When was the first episode of Confessions of a B2B Marketer?

The first episode of Confessions of a B2B Marketer was released on Mar 19, 2020.

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