007 - The Importance of eCommerce and Digital Marketing

Michael Hyatt dives into some questions from attendees of BMO's Small Business Month virtual event, Regaining Business Momentum After a Crisis. Michael is joined by one of our event’s panelists, Amy Maraone, Moneris' VP of Marketing and Communications. Today, the pair will be answering some questions about Marketing and uncovering eCommerce best practices which could be fitting for you during the holiday season. Growing and marketing your business can be difficult on a regular day, but it is especially challenging with the new switch to Work From Home. This episode will dive into the benefits of digital marketing for an online business, how to stimulate customer traffic, and how having solid leadership and internal communications can translate to a successful business.