012: How Mary Gilkerson Turned an Artistic Dream into a Thriving Membership Business

When she finished graduate school, Mary Gilkerson had a portfolio and an MFA — but not the experience, skills, or tools to support herself as a working artist. She spent the next 20 years teaching painting to women all over the world, but also found herself at a crossroads: she could either stay in academia or become more active as her art career picked up momentum.

She then started teaching painting online, but found herself challenged by launching multiple times per year. Now, at MaryGilkerson.com she takes a more holistic approach to teaching aspiring and working artists, including the skills you need to grow and run your artistic business.

Today, Mary joins the podcast to share her journey from aspiring fine artist in New York to where she is today, how her great grandfather taught her about entrepreneurship, and how the membership model allows her to offer more than just painting classes while giving her the freedom she needs to create.

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