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Persuasion is the art and science of influencing the decisions of our audience. To create powerful video content, we must have a good understanding of how to persuade. If we don't create persuasive video content, it will ultimately be ineffective.

This episode is a primer on how we, as humans, make decisions and the implications of this on creating great video content.

Show notes can be found at: https://www.apricotvideomarketing.com/podcast/episode-3-persuasion

09/19/19 • 19 min

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