Log in

goodpods headphones icon

To access all our features

Open the Goodpods app
Close icon
headphones
The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs

The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs

Shannon Hernandez

Welcome to The Podcast Therapist, where podcasting meets powerful marketing strategies to grow your business. I’m Shannon Hernandez, a radio broadcaster turned podcasting expert, and I’m here to help entrepreneurs and solopreneurs use podcasting as a dynamic tool to generate leads, clients, and revenue. With over 24 years of radio experience, I’ve mastered what makes listeners engage, stay loyal, and take action. The same principles that work in traditional radio—crafting great content, running promotions, and building audience trust—are now essential for podcast marketing and digital growth. Here, you’ll discover how to strategically leverage your podcast to stand out, attract the right listeners, and turn them into paying customers. What You’ll Learn in Each Episode: 🎯 Creating Better Content Programs: Learn how to structure episodes that grab attention, keep listeners hooked, and drive them toward your offers. 📈 Podcast SEO for Leads: Apply proven SEO strategies to boost your podcast's discoverability and attract an audience ready to do business with you. 🎙️ Lead Generation with Podcasts: Discover how to use your podcast as a marketing funnel to nurture and convert listeners into clients or customers. 📊 Promotions That Work: Take advantage of radio-style promotions adapted for digital marketing, including CTAs that convert and campaign strategies that bring results. 📣 Building a Strong Podcast Brand: Position your podcast as a trusted voice in your niche, creating an authority that resonates with your ideal audience. 🔊 Audio Excellence: Learn how to achieve radio-quality sound that enhances credibility and keeps your audience listening. 🚀 Content Strategy for Entrepreneurs: Align your podcast topics with your business goals to drive growth and measurable outcomes. 💰 Monetizing Your Podcast Audience: Discover techniques to turn your podcast into a revenue-generating asset that supports your business journey. Why Listen to The Podcast Therapist? Podcasting is more than just hitting record—it's about creating a marketing platform that works for your business. Whether you're an entrepreneur, coach, or small business owner, The Podcast Therapist will show you how to: ✅ Turn your podcast into a lead-generation machine. ✅ Connect with your audience through authentic, engaging content. ✅ Simplify podcast promotion using proven radio and digital marketing strategies. If you’ve struggled to build traction with your podcast or feel like it’s not driving results for your business, this podcast is for you. About Shannon Hernandez I’m Shannon Hernandez—The Shan Man—and I bring over 24 years of radio broadcasting expertise to the podcasting world. I’ve worked with brands like Guy Kawasaki's Remarkable People Podcast and spoken at Podcast Movement, where I’ve shared strategies on advanced podcast monetization and audience engagement. My unique approach combines traditional radio techniques with modern digital marketing to help podcasters and entrepreneurs like you create better shows, attract better leads, and run campaigns that convert listeners into clients.
bookmark
Share icon

All episodes

Best episodes

Top 10 The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs Episodes

Goodpods has curated a list of the 10 best The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs episode by adding your comments to the episode page.





























FAQ

How many episodes does The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs have?

The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs currently has 33 episodes available.

What topics does The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs cover?

The podcast is about Marketing, Entrepreneurship, Podcasts and Business.

What is the most popular episode on The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs?

The episode title 'Sponsorship Pros and Cons, Structuring Your Patreon and What Podcasters Should Do When They Reach Milestones With Jimmie Whisman [Part 2]' is the most popular.

What is the average episode length on The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs?

The average episode length on The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs is 54 minutes.

How often are episodes of The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs released?

Episodes of The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs are typically released every 7 days.

When was the first episode of The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs?

The first episode of The Podcast Therapist: Podcast Growth and Marketing for Entrepreneurs was released on Dec 7, 2020.

Show more FAQ

Toggle view more icon

Comments