Stuck on a Brand

William Allen Papa

Look around you. All your appliances, devices, food products, and even the laptop or phone you're using to listen to the podcast is probably tied to a brand. That's the focus on this podcast. The recognizability, the vision, all the way down to the color scheme. It's the brand. It's so important, yet we don't think about it. We're all stuck on a brand.

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S1:E2 - Do you run on Instant Ramen?

Stuck on a Brand

06/08/20 • 9 min

As I'm writing this episode's description, I'm eating a cup of noodles... or cup noodles. I bet (especially if you're a college student or went to college), that you have had instant ramen. From delicious flavors from around the world (Philippines, Japan, and China), to the simple chicken and shrimp flavors that you can see in your franchise grocery store, instant ramen is a staple for cheap yet delicious food. On this episode of Stuck on a Brand, I'll be talking about the Instant Ramen brands, and how the brands have shaped this culture.

Resources:

https://www.youtube.com/watch?v=asgpQP81ZqU– How Instant Ramen Became an Overnight Success (by Great Big Story)

https://www.youtube.com/watch?v=riO5p_Qi8Vc– How Instant Noodles Are Made (Nongshim) by Insider

https://www.businessinsider.com/infographic-college-students-and-startups-love-ramen-2012-2

https://www.youtube.com/watch?v=NqygMHtn2wU

https://www.hercampus.com/school/wvu/are-college-students-still-eating-ramen

For the Spicy Noodle Montage:

https://www.youtube.com/watch?v=pLxVuQK9FSY– The Try Guys

https://www.youtube.com/watch?v=-sjI6xECTYo– Matt Stonie

https://www.youtube.com/watch?v=XVqM5fhMKlc– Hiroyuki Terada

06/08/20 • 9 min

S1E1: The Two Brands Competing as Your Favorite Soda

Stuck on a Brand

05/11/20 • 9 min

As I’m writing this, I’m sipping a delicious, icy, soda to quench my thirst during this warm weather. Chances are, you’re probably drinking one too, but do you know what brand it’s part of? This episode of the podcast, I’ll be talking about the war between both Coca-Cola and Pepsi, and while this dispute is not as large as it used to be, many soda drinkers may not understand what brand their soda is part of. Let’s take a peek at these two brands, the trends and drinks that they are known for and not known for, and how important this war truly is to their successes as beverage companies.

Video References:

https://www.youtube.com/watch?v=Mo8pCkQWR00

https://www.youtube.com/watch?v=wTZ_ICNJA5o

https://www.youtube.com/watch?v=cuYLm48NKIs

https://www.businessinsider.com/restaurants-that-serve-coke-vs-pepsi-2013-12

https://www.rasmussenreports.com/public_content/lifestyle/general_lifestyle/americans_prefer_coke_over_pepsi

https://www.youtube.com/watch?v=4HLYe31MBrg

https://www.youtube.com/watch?v=hDuwz1DXysU

https://www.youtube.com/watch?v=J8JoBttIy_c

05/11/20 • 9 min