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Strategic Growth Podcast

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Strategic Growth Podcast

The Golding Group

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1 Creator

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The Strategic Growth Podcast features expert insights, interviews with thought leaders & business plan triage for entrepreneurs, funders & decision-makers. Hosted by Kyle Golding, entrepreneur and Chief Strategic Idealist for The Golding Group. Formerly known as the #NeoMarketing Podcast.
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Top 10 Strategic Growth Podcast Episodes

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09/21/22 • 26 min

"The Professor" Pritch Pritchard, APR and Fellow PRSA, has some advice for CEOs, Vice Presidents, Directors and Managers who might not consider social media metrics and analytics to be a critical need. You don't need to be an expert yourself, but you do need to keep your marketing and PR team in control of social media. Not just outward messaging but also social listening, brand relations and in worse-case scenarios: crisis communication. Pritch discusses various potential crisis communication issues and the tools you might suggest your in-house or 3rd party communications team utilizes for keeping aware of your online reputation and possible brand-damaging social posts. Many of the tools referenced in this episode can be found in the article 17 Best Social Media Analytics Tools For 2022: Reporting Made Easy by Adam Connell on Blogging Wizard https://bloggingwizard.com/social-media-analytics-and-reporting-tools/ Listen/Stream/Watch Subscribe to the podcast https://bit.ly/SGPodListen
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09/21/22 • 26 min

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10/05/22 • 36 min

Quiet Quitting is a relatively new phenomenon in which young professionals claim to be doing the bare minimum to reprioritize work-life balance. Employees doing the bare minimum of effort to earn a paycheck to renew an emphasis on life outside of work. But, this is not popular with employers, some of which are countering with Quiet Firing or giving employees less responsibility, limiting their role and potential for advancement. Both Quiet Quitting and Quiet Firing are detrimental to both employees and employers. We have advice for avoiding both on the podcast today. Listen/Stream/Watch Subscribe to the podcast https://bit.ly/SGPodListen

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10/05/22 • 36 min

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06/07/23 • 26 min

What is Business Process Management (BPM) and how can it benefit your business? That's the discussion today on the podcast. BPM is an absolute dedication to the continual improvement of everything that makes up your business! To start, The Golding Group Definition: Business Process Management is a strategic approach to aligning company workflow, procedures, communication and human assets to create the most effective, efficient and manageable systems for sustainable business growth and longevity.

BPM is a strategic approach to creating effectiveness, efficiency and dependability in the execution of business activity. By focusing on ALL processes necessary for day-to-day operations, you (business leader) can better manage your business outcomes.

  • Businesses are organized by separate but collaborative departments: Production, Distribution/Logistics, Marketing, Sales, Accounting, HR, Management, etc...
  • Processes are the "business rules" (steps, guidelines, actions, operations, procedures, practices, techniques, etc.) for accomplishing necessary tasks. These are actions, tools, skills or communication required to do each job in the business. The what, when, where, why and how of every role in the business structure.
  • Systems are a collection of processes that all work together to produce efficiency.
  • Management is the continual adjustment, improvement, and organization of processes and systems for the best possible outcomes.
  • Business Process Management is highly focused execution to maximize the potential of business strategy, assets and structure through continual improvement.

BPM creates the opportunity for constant improvement via communication, measurement and adjustment of internal and external processes. These improvements translate to efficiency in developing, creating, and delivering products and/or services. The potential benefits are lower cost to produce, fasters delivery/turn times, lower overhead, better profit margins, agility, multiple levels of leadership, consistent potential for growth and a positive attitude of innovation. A potential downside is the overthinking of business processes with too much emphasis on finding savings or efficiencies that might not exist. BPM is hardest to incorporate in industries based chiefly on creativity and experimentation but essential to quantify and organize for profitability. Listen/Stream/Watch/Subscribe at bit.ly/StrategicGrowthPodcast

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06/07/23 • 26 min

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Business Process Management

Strategic Growth Podcast

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09/07/22 • 28 min

Business Process Management (BPM) is a strategic approach to creating effectiveness, efficiency and dependability in the execution of business activity. By focusing on ALL processes necessary for day-to-day operations, you (business leader) can better manage your business outcomes.

The Golding Group Definition of BPM: Business Process Management is a strategic approach to aligning company workflow, procedures, communication and human assets (talents) to create the most effective, efficient and manageable systems for sustainable business growth and longevity. We have a variety of podcast episodes addressing BPM theory and execution. https://bit.ly/BPMplaylist

Listen/Stream/Subscribe to the podcast https://bit.ly/SGPodListen

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09/07/22 • 28 min

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Brand Involvement In Social Issues

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10/19/22 • 27 min

On this episode, "The Professor" Pritch Pritchard, APR & Fellow PRSA sheds light upon the pros and cons of Corporate Social Responsibility (CSR) programs. This includes social issue marketing, philanthropic efforts, employee volunteer initiatives and diversity/inclusion programs to build brands and satisfy customers. But, consumers and other stakeholders want companies that see social good as a necessity, not just a marketing strategy. Where is the balance? When should company leadership speak up and when should they avoid interaction? Let's talk about it. Listen/Stream/Watch/Subscribe to the podcast at https://bit.ly/SGPodListen
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10/19/22 • 27 min

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12/07/22 • 33 min

On this episode, we discuss the fine art of corporate culture with Kitt Letcher, CEO and President of the Better Business Bureau of Central Oklahoma. Letcher is well-recognized for her smart and impactful approach to building and maintaining a highly productive staff. We dive deep into her thoughts on remote work, communication, leadership styles (good and bad) and the actual ROI of a positive work environment. Let’s talk about it. Listen/Stream/Watch/Subscribe at https://bit.ly/SGPodListen
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12/07/22 • 33 min

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11/02/22 • 22 min

Embracing change is an opportunity. Opportunity leads to success. Challenge yourself and your business team. Get out of your comfort zone personally and professionally. Take smart risk - not wild, not too safe, but with a desired outcome. We have major news updates. A new office, new podcast studio and new Strategic Growth podcast format featuring an emphasis on interviews with business leaders and business plan triage (we answer your toughest questions). We're planning more strategy, process and execution insights and analysis. All based on your feedback. Let's talk about it. Listen/Stream/Watch/Subscribe at https://bit.ly/SGPodListen
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11/02/22 • 22 min

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11/16/22 • 25 min

Our special guest on this episode is Suzette Chang, Founder and Executive Director of Thick Descriptions https://thickdescriptions.org/. This non-profit organization disrupts traditional education to help humans thrive where they are, building better communities. How are they doing that? Through the application of anthropological processes. This can also apply to business in numerous ways such as innovation, protocol development, corporate culture, etc. Let's talk about it. Listen/Stream/Watch/Subscribe at https://bit.ly/SGPodListen

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11/16/22 • 25 min

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Ethics Pop Quiz Bonus Episode

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08/31/22 • 16 min

On this BONUS 5th Wednesday of the Month episode, Co-Host Kyle Golding asks Professor Pritch Pritchard, APR & Fellow PRSA two pop quiz style business ethics questions for his unscripted answers and advice. We examine hot takes on adding an "inflation surcharge" to bills as a type of tax and if journalists should take PR jobs.

The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcast) offers real-world advice, expert analysis and smart success strategies for entrepreneurs, investors, decision-makers and business leaders. Make sure to subscribe so you never miss an episode. Please tell a friend, leave a review and engage with us on social media. To contact us for advice, assistance or collaboration, please visit https://thegoldinggroup.com/contact-us/

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08/31/22 • 16 min

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12/21/22 • 23 min

We're sharing some of our favorite snippets of advice from the past 12 months as we all wrap up 2022 and look forward to 2023. Listen/Stream/Watch/Subscribe at https://bit.ly/SGPodListen

  • 00:20 Ep135 2022 Business Trend Predictions
  • 02:23 Ep137 Top Trend for 2022 Data Activation
  • 04:03 Ep139 Common Start-Up And Small Business Mistakes
  • 06:41 Ep142 New Name For The Former #NeoMarketing Podcast
  • 08:12 Ep144 The Single Most Important Key To Success
  • 10:27 Ep146 Professional Podcast Types For Business
  • 12:14 Ep149 How To Be A Good B2B Client and Service Provider
  • 13:18 Ep151 Everyone Wants To Be A Gangster, until...
  • 14:52 Ep154 Business Process Management (BPM)
  • 17:16 Ep155 Social Analytics Tools For Crisis Communications
  • 21:08 Ep156 How To Avoid Quiet Quitting And Quiet Firing
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12/21/22 • 23 min

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FAQ

How many episodes does Strategic Growth Podcast have?

Strategic Growth Podcast currently has 186 episodes available.

What topics does Strategic Growth Podcast cover?

The podcast is about Marketing, Management, Podcasts and Business.

What is the most popular episode on Strategic Growth Podcast?

The episode title 'Social Analytics For Crisis Communications' is the most popular.

What is the average episode length on Strategic Growth Podcast?

The average episode length on Strategic Growth Podcast is 20 minutes.

How often are episodes of Strategic Growth Podcast released?

Episodes of Strategic Growth Podcast are typically released every 13 days, 23 hours.

When was the first episode of Strategic Growth Podcast?

The first episode of Strategic Growth Podcast was released on Aug 25, 2017.

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2 Ratings

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Kyle Golding

@kylegolding

May 24

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