The Virus Survival Strategy For Your Startup

04/04/20 • 13 min

This is the one blog post that I hope I’m completely wrong about. With the Covid-19 virus a worldwide pandemic, if you’re leading any startup or small business, you have to be asking yourself, “What’s Plan B? And what’s in my lifeboat?” Here are a few thoughts about operating in uncertainty in a pandemic.

Previous Episode

How To Keep Your Company Alive – Observe, Orient, Decide and Act

What cashflow-negative companies must do to survive We’re in uncharted territory with the Covid-19 pandemic. But it’s increasingly looking grim. Companies that outlast this crisis will have CEOs who can rapidly assess these new circumstances, recognize new patterns and opportunities, and act with urgency to take immediate action to pivot and restructure their companies. Those that don’t may not survive. So here’s a five-day playbook to help CEOs of cash-flow negative startups, or ones about to go negative, assess the new normal and respond with speed and urgency.

Next Episode

Customer Discovery In the Time Of the Covid-19 Virus

With in-person classes canceled, we’re about to start our online versions of Hacking for Defense and Hacking for Oceans (and here). The classes are built on the Lean Startup methodology: Customer Discovery, Agile Engineering and the Business/Mission Model Canvas. So how do our students get out of the building to talk to customers to do Customer Discovery when they can’t get out of the building? How do should startups do it?