Tom Siebel: What Exactly is Digital Transformation?

07/18/19 • 20 min

In the corporate world, it’s evolve or die. Since 2000, 52% of Fortune 500 companies have either been acquired, merged, or gone bankrupt. Tom Siebel believes digital transformation is to the corporate world what a “mass extinction event” is to the evolution of life on Earth. That’s the thesis the tech industry icon and CEO of C3.ai lays out in his new book, Digital Transformation: Survive and Thrive in an Era of Mass Extinction. Siebel’s aim is to create a common understanding of digital transformation -- what it is and how organizations can take advantage of it. He joins the podcast to discuss how the application of a new generation of information technology -- comprised of elastic cloud computing, big data, the Internet of Things, and artificial intelligence -- will completely change business as we know it. Listen to this podcast episode to learn: • How “punctuated equilibrium” explains today’s massive disruption and change in how businesses operate, create and deliver products to customers • The one thing that all successful digital transformation initiatives have in common • How organizations like 3M, Amazon, and the U.S. Air Force are successfully transforming • Why precision medicine will revolutionize healthcare but also open up major privacy and security concerns • The consumer and citizen benefits -- and dangers -- of our digital era • Common reasons why CEOs fail or succeed at transforming their company • Tom’s advice on leadership and how to create a culture that unites and inspires a diverse and multigenerational workforce For more information on Tom Siebel's new book: digitaltransformation.ai

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Matt Wallaert: To Change Behavior, ‘Start at the End’

Matt Wallaert believes “behavioral science can change the world.” In his new book, Start at the End, he argues that too many business leaders approach change by asking the wrong question: “What are we going to do?” The right question is, “What do we want to happen?” and then how do you build backwards towards that behavior change? Wallaert is a behavioral scientist, author, speaker, entrepreneur, and Chief Behavioral Officer at Clover Health. He joins the podcast to talk about why companies need to put behavior at the center of everything they do. Listen to this podcast episode to learn: • Why advertising and marketing should focus on behavior change rather than just attention and presentation • What M&Ms vs. Snickers can teach us about “promoting pressures” and “inhibiting pressures” on human behavior • Why market research needs to be forward looking and, possibly, split into two primary functions • The value of a behavioral statement and why companies should articulate one • Why every company needs (but likely doesn’t have) a Chief Behavioral Officer • More from Wallaert’s book about his process for creating behavioral change Fore more information: mattwallaert.com

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Sallie Krawcheck, Ellevest: Wall Street has Failed Women

Money isn’t “male.” But men certainly have more of it. Without enough money to live independently and fund their retirement, it’s women who will suffer. After spending more than 20 years as one of Wall Street’s top executives, Sallie Krawcheck is now on a mission to put more money in the hands — and retirement accounts — of women. She’s CEO and co-founder of Ellevest, a digital investing platform for women. Krawcheck joins the podcast for a frank discussion about how the financial industry has failed women, and what she and her diverse team at Ellevest are doing differently to close the gender investment gap and empower “Elles” everywhere. Listen to this episode to learn: • Why the retirement savings crisis in America is a women’s crisis • What financial companies get wrong about female investors • Why it’s not about marketing existing investment products to women, it’s about designing better ones for them • That despite concrete economic benefits, gender diversity on Wall Street has regressed since the financial crash • The relationship between the gender pay gap and the gender investment gap — and what we can do to fix it • Who is “Elle,” and what does she mean for Ellevest? • How algorithmic bias hurts women, society, and the economy • What is the “Pink Tax”? • Career advice for entrepreneurs and young women