Log in

goodpods headphones icon

To access all our features

Open the Goodpods app
Close icon
headphones
Launch Your Blog Biz

Launch Your Blog Biz

Lauren McManus

Have you ever thought of quitting your full-time job to create a life of freedom -- through blogging? Welcome to the Launch Your Blog Biz podcast, where your host, Lauren McManus, shares her story about quitting her 9-5 job as a tax accountant to transition into life as a full-time blogger. She and her business partner, Alex Nerney started with a small health and wellness blog that they grew into two blogs and a 7-figure online business — in just two years. In this podcast, Lauren takes a deeper dive into the world of blogging to discuss her best tips and strategies for starting a blog, building an audience, and earning a full-time income online. You can also learn more at Createandgo.com.
profile image

1 Listener

Share icon

All episodes

Best episodes

Top 10 Launch Your Blog Biz Episodes

Goodpods has curated a list of the 10 best Launch Your Blog Biz episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Launch Your Blog Biz for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Launch Your Blog Biz episode by adding your comments to the episode page.

025. Making money from a new blog can take quite some time.

It took us months before we finally turned a profit on our health and wellness blog, and y’all already know about how our first blog failed miserably.

But just because it can take a while to start making money blogging, doesn’t mean it has to.

Our student, Amira Irfan–business lawyer, blogger, and coach at ASelfGuru.com, is the exception.

Amira made $1,000 from her blog in her very first MONTH.

She made her first $10,000 in 4 months, and has since earned more than $1,000,000 in a single year with her online business..

And she didn’t achieve that quick success by accident, or by luck.

Amira definitely put in the work, including doing a ton of networking and collaborating.

But what really set her apart was that she didn’t let fear or perfectionism hold her back from making important strategic moves.

So today, Amira and I are taking a deep dive into how she was able to make her blog profitable so quickly, and how she has achieved such a high level of success.

We’ll also be digging into Amira’s specialty–the legal side of blogging–and how you can protect yourself and your blog biz.

In this episode, Amira and I are discussing:

  • Amira’s blogging success journey + tips for growth
  • How Amira made $1,000 in her first month blogging
  • The mindset that helped Amira be so successful so fast
  • How Amira has grown her blog biz to over $1,000,000
  • What dangers her legal templates protect bloggers from
  • What’s next for Amira
  • And more.

For additional resources and show notes, visit the episode podcast page on our website.

Resources and Mentions:

For more information and resources, check out the podcast page on our website.

profile image

1 Listener

bookmark
plus icon
share episode

019. We’ve probably said this a thousand times now, but we made some big mistakes with SEO when we first started Create and Go that still haunt us to this day.

In our last episode, we talked about our dark history with SEO, and how Noah and Alex managed to dig us out of the hole we accidentally made for ourselves.

Y’all, I can’t tell you how much it hurts me to think of all the time, effort, energy, and money we could have saved (and how much more successful we could be even today) if we hadn’t blown off focusing on SEO in the beginning.

It wasn’t that we didn’t know SEO was important (although we didn’t realize exactly how vital it was).

But we were doing so well with the traffic we drove from Pinterest and YouTube that we figured SEO was something we could focus on later.

We kicked the can down the road, and boy, did it come back to bite us!

Our strategies with social media were great in the short-term; but every blog needs a plan that includes SEO, or you won’t make it long-term. Period.

Today, Noah and I are going over:

  • exactly where we went wrong,
  • the three biggest mistakes we made,
  • and how you can avoid them.

Ignorance might be bliss, but y’all...knowledge is power.

And SEO knowledge is the most powerful and valuable knowledge you can have in the blogging world.

We want you to empower you to get this right the first time, get an SEO strategy in place, and avoid making the major mistakes we made.

(But if you’re like us, and have already been kicking the can down the road, you can still fix it!)

In this episode, Part 2, Noah and I are discussing:

  • Our mindset on traffic in the beginning
  • Why we didn’t have an SEO plan at first
  • The three biggest SEO mistakes we made when we started Create and Go
  • How our lack of knowledge and planning came back to bite us
  • What you can do to avoid making the same mistakes we made

For additional resources and show notes, visit the episode podcast page on our website.

Resources and Mentions:

For more information and resources, check out the podcast page on our website.

profile image

1 Listener

bookmark
plus icon
share episode
Launch Your Blog Biz - Building an Audience Pt 3: Creating Relationships and Fans
play

07/13/21 • 22 min

011. This is the 3rd and final part in our series on how to build an audience. In part one, we talked about driving traffic (visitors) to your website through various platforms. In part two, we went a step further to talk about how to get the right visitors to subscribe to your email list -- the people who are actually the most interested in what you have to say.

In this episode, we talk about how to have engaged subscribers who are opening your emails and taking action on the content you’re offering.

This is what turns your subscribers into fans who follow you for years and years to come. People who grow with you and support you.

The gurus aren’t lying when they say that you can make money while you sleep.

Having email sales funnels in place has given us the flexibility to do other things to grow our business, like creating courses, growing our YouTube channel, and starting this podcast -- all on a schedule that is entirely on our terms..

And I can honestly tell you that the email funnels we have right now, they’ve been in place for a while and we’ve had to make very few changes over the years.

But it’s not just about sales, y’all. That’s the end goal, but the stories and relationships that get you there are what this is really about.

What we’re talking about in this episode:

  • What kind of content to send your email subscribers
  • An inside look at email funnels
  • Emails for automating your business
  • Tips for building relationships with your audience

For additional resources and show notes, visit the episode podcast page on our website.
Resources and Mentions:

For more information and resources, check out the podcast page on our website.

bookmark
plus icon
share episode
Launch Your Blog Biz - Ads, Redesigns, and Rebrands

Ads, Redesigns, and Rebrands

Launch Your Blog Biz

play

03/22/22 • 19 min

029. Hey, y’all! This episode is a little different from my usually-at-least-somewhat-planned-out content.

Sometimes I actually script out entire episodes because I have a lot to say on the topic and I want to make sure I say it right or say everything I want to say. But this time, it’s the opposite.

I had 3 words written down in my notes before I hit the record button: Ads, Redesigns, and Rebrands.

The truth is that I’ve been super bogged down by a lot of difficult things going on in my personal life. Both of my parents went into the hospital around Thanksgiving of last year. My mom passed away and my dad damn near did too.

Because of all of this, it’s been hard to find the time or desire to create a creative space in my business these past few months. I’ve been trying to keep my head above water and juggle a lot of personal stuff.

Long story short... this episode is just an honest chat about some of the things I’ve been prioritizing lately.

They're not flashy or particularly exciting topics, but advertising and optimizing your products is an important part of any business--especially if you’ve hit the stage of growth that we have.

Today, I’m sharing some of our experiences with paid ads for our blog, including using an ads company for almost a year now.

I’ve also been spending most of my limited work time on redesigning our sales pages, and I’ve found a helpful work-around for improving the sales pages within Teachable, which should lead to higher conversion rates.

Finally, I’m talking about why I’ve rebranded one of the courses, and what that means for our students.

So if you’re dealing with any of these business steps right now, or might be in the future, I hope the info and experiences I’m sharing today will help you in that process.

What I’m talking about in this episode:

For additional resources and show notes, visit the episode podcast page on our website.

Resources and Mentions:

For more information and resources, check out the podcast page on our website.

bookmark
plus icon
share episode
Launch Your Blog Biz - Transforming Motivation Into Discipline
play

10/05/23 • 16 min

Today’s topic is actually one that was requested by Greg. In the last episode, I mentioned at the end that if anyone had any topic suggestions that they wanted to share, please do so. You can comment below on this episode page and share your thoughts or suggestions!
At first, I wasn’t sure about this topic of motivation over discipline. My brain immediately went to “avoiding procrastination” and I think that’s a very high-level and over-discussed topic.
We all know to procrastinate less and put in more work, right?
I’m also a pretty disciplined person. I always have been. So my first thoughts were also that maybe I'm not the person to help here when it comes easily to me. But then I realized... Wait, it's not always easy for me.
So, I thought about how I feel when I'm struggling with discipline. What DO I feel and WHY do I feel it? What’s hindering my discipline?
Maybe this is different for everyone, but I do think that what I'm sharing in this episode can help everyone in some way.
We're here today because motivation is the easy part. It's easy to get motivated for a new diet, to learn a new language, or to even start a business.
What's not so easy is turning that motivation into discipline to follow through on your desires and intentions. Sure, having a plan helps tremendously. But it's more than that.
That's what we're discussing in today's episode.
Episode Highlights

  • Motivation for starting something new
  • Why that motivation wanes
  • How to turn motivation into discipline
  • Why getting fired up for your business is so important

For more information and resources, check out the podcast page on our website.

bookmark
plus icon
share episode
Launch Your Blog Biz - Selling Our First Website

Selling Our First Website

Launch Your Blog Biz

play

03/08/22 • 18 min

028. I have some exciting news to share today:

I sold a website!

Well, okay–Alex and I sold our first website together.

(Technically it’s our second website, but we don’t count our first failed website for obvious reasons.)

If you’ve been following us at Create and Go for very long, or if you’ve taken any of our courses, then you’ve definitely heard us mention the blog we’re talking about today–Avocadu, our health and wellness blog.

It’s crazy to think about how a health + wellness website I started with Alex after we met on Tinder changed the whole trajectory of my life.

We wouldn’t have started Create and Go without this first successful website.

I definitely wouldn’t be talking to all of you on this podcast.

And I probably wouldn’t have met my husband, most of my friends, moved to Germany, or had anywhere near this much financial freedom.

This website is truly my first business baby, and deciding to part with it was no easy task.

So join me today as I take a look back at this journey, and how it changed my life.

I’m also sharing some helpful tips and resources for those of you who might be thinking about buying or selling a blog, including our favorite marketplace for doing that.

In this episode, I’m discussing:

  • The transition from starting this first blog, to deciding to finally sell it
  • Why we waited until now to part with it
  • Our biggest accomplishments + everything we gained with Avocadu
  • How this health + wellness blog changed our lives forever
  • Who we sold it to
  • How much we sold it for
  • Tips for buying or selling a own blog
  • And more

For additional resources and show notes, visit the episode podcast page on our website.

Resources and Mentions:

For more information and resources, check out the podcast page on our website.

bookmark
plus icon
share episode
Launch Your Blog Biz - Running a Blog Biz with Your Ex
play

09/21/21 • 37 min

016. It’s finally time for us to tell the other side of our story.

Many of you know from following us -- or from creeping on old photos of us on Instagram (you know who you are) -- that Alex and I used to date.

It was amazing, because blogging can feel pretty isolating at times.

Your family and friends probably don’t understand what you’re doing, or what you’re going through, and they might be skeptical or downright unsupportive of your new business venture.

Having a business partner, whether it’s your significant other or a friend or acquaintance, can make this journey more fun and oftentimes more successful.

We were so passionate in the beginning, and more than that, we both understood each other, and what we were going through with starting our blog, and it was a level of understanding that no one else in our lives could provide.

But at some point, there was a shift...

We got to a point where, while our business was flourishing, our relationship had just quietly...stopped developing.

Now what do we do? How do we disentangle our personal lives without making any changes to our really successful business?

It wasn’t always easy and the road has been a bit bumpy.

We kept these details private for a long time because we didn’t want to damage the persona that we had created as this “power couple.”

And while we did update our About Us page to reflect the true events, we didn’t go into detail.

Until now...

We finally feel like we have the right platform to express our feelings about how we managed our breakup and continue to run our business together successfully today.

So this episode is going to be a little different, and a lot more personal.

And since mixing personal relationships and business can be really hard more often than not, we hope our story will help some of you who also might be navigating these rough waters.

We’re sharing:

  • Our experiences with starting an online business as a couple
  • What our work life balance was like in the beginning
  • The ups and downs of starting a business together, and how we made it work
  • How we navigated our breakup while still running our business together
  • Rebuilding our working relationship, and redefining our roles in the business
  • Why we’ll never just be business partners
  • What our relationship is like now

For additional resources and show notes, visit the episode podcast page on our website.

Resources and Mentions:

For more information and resources, check out the podcast page on our website.

bookmark
plus icon
share episode
Launch Your Blog Biz - Our Year Wrapped: 2021 + What’s Next
play

12/28/21 • 21 min

023. Well, y’all, we finally made it to the end of 2021!

And what a year it was...

Everyone said 2020 was really rough, and it was in some ways. But financially speaking, it was a great year for us.

So, naturally, we went into 2021 expecting more great things.

And we definitely created some awesome things: our podcast and new SEO course.

But we’ve also hit a few speed bumps this year.

Overall, it was a year filled with a lot of change and a whole lot of learning and adjusting.

There were a lot of opportunities this year for me to get discouraged, but I did my best to keep my mindset in check and continue looking forward.

It’s about more than positive thoughts. It’s about being flexible, learning how to adapt, and trusting in your abilities.

Every year, I like to reflect back on the ups and downs, the wins, the failures, and everything in between. It’s the only real way to pave the way for new growth.

I encourage all of you to take a few moments to listen and reflect with me, and make sure you’re starting your new year with the right mindset and direction.

In this episode, I’m discussing:

  • The impact of the pandemic on our business + on the world
  • All of our ups and downs over the last year
  • Recapping and reflecting on our biggest business changes
  • How we’re adapting to the changing online business world
  • Important questions to consider for the new year
  • What’s next for us in 2022
  • And more!

For additional resources and show notes, visit the episode podcast page on our website.

Resources and Mentions:

For more information and resources, check out the podcast page on our website.

bookmark
plus icon
share episode
Launch Your Blog Biz - Get Out of Your Comfort Zone This Year
play

01/11/22 • 18 min

024. Happy New Year, y’all, and welcome to 2022!

It’s that time of year again...

Lots of people are making resolutions, setting goals, and planning for the brand new year ahead.

So today, I’m taking a deep dive into the place where growth happens: Outside of your comfort zone.

Getting out of my comfort zone is something I’ve always struggled with, both personally and professionally.

The pandemic definitely hasn’t helped matters for me, and I’ve been finding it more difficult than usual to put myself out there.

But I know from experience that growth doesn’t happen in the safety of your comfort zone, and I don’t want my business or my personal life to stop growing.

So, we continue to push forward.

If we don’t, that little world will take up more and more space, until you’re isolated in a prison of your own making.

So if you’re ready to make this your year of change, growth, and personal and professional improvement, you need to figure out where the boundaries of your comfort zone are, and push yourself past them as much as possible.

In this episode, I’m discussing:

  • How to get out of your comfort zone, and why you need to
  • The impact of the pandemic on our comfort zones
  • Why staying in your comfort zone is dangerous
  • The importance of goal setting and time management
  • Tips and questions to make sure you continue to grow
  • And more.

For additional resources and show notes, visit the episode podcast page on our website.

Resources and Mentions:

For more information and resources, check out the podcast page on our website.

bookmark
plus icon
share episode
Launch Your Blog Biz - Transition From Full-Time CPA to Full-Time Blogger
play

05/18/21 • 32 min

007. Are you trying to build a blog business while also juggling a full-time job? How do you know when to take the leap and start blogging full time?

The transition to full-time blogger will look a little different for everyone and it depends on a lot of factors. If you have some savings stockpiled away, if you have a family and kids to consider, and of course, what stage your blog is at.

You could probably say that Alex and I took that leap a little prematurely and it was definitely based more on feelings and desires rather than serious logic and rational decision-making. But it worked for us and it turned out to be the best decision we ever made.

There were still doubts though, and those doubts and uncertainties were reflected in the faces of our families and friends when we told them we were giving up our full-time jobs.

But we had to try it, and I can tell you that one of the biggest things to get right during this time is... your mindset.

What we’re talking about in this episode:

  • What my transition to blogging full time looked like.
  • The mindset shifts you need to consider during this process.
  • How to use your personality type to your advantage.
  • The possibilities open to you throughout the learning and growth process.
  • Work-life balance??? Is that a thing??
  • What my full-time blogger life looks like now.

For additional resources and show notes, visit the episode podcast page on our website.
Resources and Mentions:

For more information and resources, check out the podcast page on our website.

bookmark
plus icon
share episode

Show more best episodes

Toggle view more icon

FAQ

How many episodes does Launch Your Blog Biz have?

Launch Your Blog Biz currently has 72 episodes available.

What topics does Launch Your Blog Biz cover?

The podcast is about Marketing, Entrepreneurship, Podcasts and Business.

What is the most popular episode on Launch Your Blog Biz?

The episode title '3 Biggest SEO Mistakes We Made + 3 Tips for You (with Noah Riggs)' is the most popular.

What is the average episode length on Launch Your Blog Biz?

The average episode length on Launch Your Blog Biz is 27 minutes.

How often are episodes of Launch Your Blog Biz released?

Episodes of Launch Your Blog Biz are typically released every 7 hours.

When was the first episode of Launch Your Blog Biz?

The first episode of Launch Your Blog Biz was released on Mar 16, 2021.

Show more FAQ

Toggle view more icon

Comments