It's Worth Doing Right
Accomplice
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Top 10 It's Worth Doing Right Episodes
Goodpods has curated a list of the 10 best It's Worth Doing Right episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to It's Worth Doing Right for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite It's Worth Doing Right episode by adding your comments to the episode page.
On the Street at SXSW
It's Worth Doing Right
03/20/19 • 14 min
A conversation with the attendees of SXSW activations. Kenzie hits the streets to find out what do consumers think of brand activations? How do these engagements change their perception of the brand? And do they make a lasting impression? She covers Game of Thrones, Amazon’s Good Omens, Sony WOW Studio, and Real Self Beauty Bar. [...]
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Immersive Experiences
It's Worth Doing Right
04/03/19 • 14 min
A conversation with Trevor Guthrie, Founder of Giant Spoon, the marketing agency behind the SXSW GoT activation, what does it take to pull off a high profile, large-scale activation? More broadly, what are the core components of experiential marketing? We find out when we go behind the scenes in the creation of a entirely new [...]
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Creating Culture
It's Worth Doing Right
11/19/19 • 22 min
Lindsay Stein is the US editor of Campaign, a publication that celebrates bold ideas at the intersection of brands, marketing, advertising, and technology. She sees journalism as a necessary component of the creative industry, both as a cheerleader to celebrate our wins and also as a coach to push the industry forward, from the work [...]
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The Thing About Discomfort
It's Worth Doing Right
11/12/19 • 19 min
We talk to Mira Kaddoura—risk-taker, conceptual artist, and Red & Co. founder—about moving beyond the brief to create meaningful work for giants Netflix and Google, using discomfort to improve our outcomes, and being grateful for our biggest challenges. To hear more from Mira, find her on: Twitter: @MiraKaddoura and @redandcoagencyInstagram: @redandcoagencyLinkedin: @MiraKaddouraWatch her TED Talk [...]
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Billion Dollar Baby
It's Worth Doing Right
11/05/19 • 19 min
eSports is a booming billion dollar industry. With internet technology improving every day and access to high speed internet spreading to all reaches of the globe, eSports are a hub of focus for brands wanting to leverage this actively growing market. With the constraints of reality lifted, it’s up to the most creative, innovative companies [...]
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The Reflection Pool
It's Worth Doing Right
10/29/19 • 25 min
Indhira Rojas has made an award-winning career out of the art of reality. Between global sensation Anxy Magazine, a publication dedicated to exploring personal narratives in mental health, and her boutique design studio Anagraph, we pull back the curtain to get a raw glimpse of the realities of creative entrepreneurship and the plot twists that [...]
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The Innovator Ethos
It's Worth Doing Right
10/22/19 • 36 min
Rebecca Reser has a certain affinity for systems design—at one time, she was on a path to international policy. Now an experience strategist, she uses the same suite of techniques to inform her approach to innovating the enterprise omnichannel experience. Spoiler alert: the process to create effective policy is not far removed from the one [...]
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Conscious Creativity
It's Worth Doing Right
10/15/19 • 21 min
David Angelo, founder and chairman of David&Goliath, has always been guided by his inner voice of intuition—whether he chooses to listen or not is where things get interesting. A true comeback story, he divulges the shake ups and shake downs that have defined his successful, decades-long career. With a north star anchored to authenticity, we [...]
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The Emperor’s New Clothes
It's Worth Doing Right
10/08/19 • 20 min
After a course-altering realization that the consumer segment with the most influence and buying power in America was largely underestimated by and underrepresented in advertising, Kat Gordon pivoted her focus from a successful career in advertising to a successful career diversifying advertising. Since starting the 3% Conference in 2012, she’s branched those efforts into a [...]
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Unwrapping Season 03
It's Worth Doing Right
04/24/19 • 13 min
A conversation with Ben McCraw, Co-Founder & Chief Design Officer at Accomplice and Design & Manufacturing. The consumer experience is evolving. What is brand experience and what does it mean across all of the touch-points of a brand? What are the questions we should be asking? And what does all of this mean for those [...]
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FAQ
What is the most popular episode on It's Worth Doing Right?
The episode title 'Creating Culture' is the most popular.