#22 - Secrets to juggling multiple roles, with Mitch Joel

12/20/17 • 39 min

In today’s day and age, we wear many hats. A full-time mother can be a working professional, a part-time graduate student, and a community leader, all at the same time. It’s common. Though some people seem to have it all figured out, many of us struggle to keep it together and stay on top of it all. How do people manage multiple different pursuits and maintain that fine balance between work and life? What drives us to excel in all aspect of life? In this episode, Mitch Joel lets us in on his secrets to juggle work and life. The first two steps to stay on top of it all are to be engaged in what you do and to always be intentional with your time. Listen to find out the rest. Guest - Mitch Joel, President of Mirum, Marketer, Speaker, and Author of Six Pixels of Separation Marketing Magazine dubbed Mitch Joel the "Rock Star of Digital Marketing" and called him, "one of North America's leading digital visionaries." Mitch is the President of the digital marketing agency Mirum, and a podcaster, blogger and speaker on all things related to digital marketing and business transformation. He has also written two books: Six Pixel of Separation and the most recent CTRL-ALT-DEL. Mitch is the Chair of the Digital Marketing Council for the Canadian Marketing Association, and an advisor for many businesses and charitable organizations. He has been named one of the top 100 online marketers in the world, and was awarded the highly prestigious Canada's Top 40 Under 40.

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#21 - A look back at the future: Artificial Intelligence & Machine Learning, with Jim Sterne

You've likely heard the terms Artificial Intelligence and Machine Learning thrown around quite a bit. But what does it mean for you? What exactly is AI and how does it differ from Machine Learning? How will it affect marketing and what can we do to prepare for its impact on us? What are concrete examples of its use and what does it mean for our jobs? Should we be concerned? Join us as we invite Jim Sterne to look back at the future and answer this question for us: “If today is 10 years in the future, what would you have wanted to tell your today self about AI and Machine Learning?” In this episode, Jim will share with us the top 5 things you can do now to prepare for the coming AI revolution. Jim Sterne, Founder, eMetrics Summit Co-Founder Digital Analytics Association An internationally known speaker and consultant to Fortune 500 companies and Internet entrepreneurs, Jim Sterne spent more than twenty years in sales and marketing, measuring the value of Digital medium for creating and strengthening customer relationships. He’s written a slew of books on Internet advertising, marketing, customer service, email marketing and web analytics. He is the producer of the eMetrics Summit, co-founder of the Digital Analytics Association, and author of the Devil's Data Dictionary and his most recent: Artificial Intelligence for Marketing: Practical Applications. Jim was named one of the 50 most influential people in digital marketing in the United Kingdom, and identified as one of the top 25 Hot Speakers by the National Speakers Association.

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#23 - How to grow your business, with Robert Craven

Starting a new business can be an exciting time, full of possibilities! However, it’s not all fun and games - growing a business can be difficult, especially for those that have no prior experience. Are you looking for business coaching or advice on starting and growing a business? If so, you’re in luck! In this episode, Robert Craven shares with us 5 tactical lesson he has learned over the years as an entrepreneur and business growth consultant. Guest: Robert Craven, International Keynote business speaker, author and business growth consultant Robert started his first business at the age of 21 and has since seen almost every aspect of running and growing a business. Voted number 42 in the UK Power 100 for Entrepreneurship and Entrepreneurs, Robert has worked on designing and implementing business strategy and marketing projects with household names such as Virgin, Barclays and BlackBerry and has contributed to success stories such as Nando’s, Mitie and Dickies. He has written 10 business books, including Grow your Digital Agency (foreword by Google), Customer is King and Check-in Strategy Journal. Robert is appointed as Adviser and Consultant to the boards and senior management teams of digital agencies and businesses in all sectors. He is the go-to expert on growing digital agency businesses, advising PLCs and multinationals, including Google Partners in Singapore, Romania, Netherlands, Athens, and Brussels. Host: Alex Langshur