138: The Spinal Hygienist with Dr. Tabor Smith
ChiroCandy: THE Chiropractic Marketing Podcast10/16/18 • 19 min
If you look at just the statistics, there's a Gallup poll that shows 94% of Americans brush their teeth on a daily basis, every single day. Now, that large number and that huge awareness of dental hygiene extrapolates to 50% of the population visiting a dentist regularly. 94% of people brush their teeth regularly, 50% of people visit a dentist regularly.
Now let's take the statistics of chiropractic. If you looked and you said, “How many people practice a spinal hygiene exercise on a daily basis?” The numbers would be less than 1%, I'm guessing. Nobody practices a spinal hygiene exercise on a daily basis. Then if you extrapolate that to how many people go to a chiropractor regularly, I've heard numbers like 2.7%. I think that was actually a Gallup poll. Even if you thought it was 5% or 10% of people who see a chiropractor regularly, the numbers are very, very low. Less than 1% of people doing a spinal hygiene exercise, less than 3% of people going to a chiropractor
10/16/18 • 19 min
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