
Book Marketing Simplified
Jenn Hanson-dePaula

1 Listener
All episodes
Best episodes
Top 10 Book Marketing Simplified Episodes
Goodpods has curated a list of the 10 best Book Marketing Simplified episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Book Marketing Simplified for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Book Marketing Simplified episode by adding your comments to the episode page.

How Authors Can Plan for the New Year
Book Marketing Simplified
12/17/21 • 15 min
One of the best ways to set ourselves up for success is to create a plan with clear goals. In this episode, Jenn and Marcus discuss how authors can create a doable plan to see success. No matter if you're listening to this at the end of the year or in the middle of July, this episode will help you!
- Assess the previous year
- Understand the difference between dreams and goals
- Make a list of all of your goals for the new year
- Plan in three-month blocks using the SMART method
Links

1 Listener

A Mistake That Is Costing Continued Book Sales
Book Marketing Simplified
11/12/21 • 13 min
Your book has a long life ahead of it - well beyond the release date. In fact, the majority of your sales will come well after the release. So why are authors struggling to keep sales alive? Jenn and Marcus dive into this and share some easy to apply tips to keep sales flowing well beyond your book's release.
- Adjust your mindset about the launch.
- Use your content to continue to drive book sales after the release.
- Promote your book using systems that won't cost a dime.
Links

What Authors Can Share on Instagram Reels
Book Marketing Simplified
06/25/21 • 10 min
You know that you want to start using reels, but what do you actually share? What can you include in your reels? In this episode, Jenn and Marcus share how you can come up with ideas for your reels.
- It's all about WHAT you say. HOW you say it is icing on the cake. CONTENT is the most important.
- Identify what you want/need to talk about and make a list.
- Go through reels to spark ideas of how you might creatively present them in reels.
LINKS: https://www.mixtusmedia.com/blog/my-secret-to-creating-successful-social-media-posts

Answering Authors' Social Media Copyright Questions
Book Marketing Simplified
10/01/21 • 14 min
When it comes to authors using graphics, photos, and music in our social media posts, videos, blogs, podcasts, and websites, there are some legalities you need to be aware of. Make sure you and your online presence are protected and using the right resources. In this episode, Marcus and Jenn discuss the copyright and licensing issues authors need to be aware of to stay out of trouble.
LINKS
- “More Information on Fair Use” on Copyright.gov
- CreativeCommons.org
- Canva.com
- Adobe Spark
- Unsplash.com
- Pixabay.com
- Audiojungle.net
- Soundstripe.com
- The music we use on the podcast is by Adrian Walther, licensed through Soundstripe.

Five Mistakes That Keep Authors from Growing an Audience
Book Marketing Simplified
09/03/21 • 14 min
In order to sell your book, you need an audience. Many authors that I talk to feel like if they just had more followers on social media, that would be the answer to all of their problems. But it's actually deeper than that. In today's episode, we talk about five things that are holding authors back from growing an audience and how to fix it.
- Not having clear goals in mind
- Not having the right mindset
- Thinking Instagram is about promotion
- Not focusing on engagement
- Not having a strategy

Two Essential Elements to Include With Every Reel
Book Marketing Simplified
07/09/21 • 11 min
When it comes to creating reels, most of the focus is put on the actual video. While the video is important, there are two additional items authors need to include to make sure readers take action. Jenn and Marcus discuss these two items and how you can incorporate them into your plan.
LINKS
10 Reel Ideas for Authors: https://www.mixtusmedia.com/10reelideas

Instagram vs TikTok - What Should Authors Use?
Book Marketing Simplified
10/15/21 • 17 min
Should authors be on Instagram, TikTok or both? Jenn and Marcus discuss both outlets, Jenn shares her experience, and provides guidance so you can make an informed decision for yourself.
- The difference between the two
- My experience with Instagram and TikTok
- What authors should consider
Links
Author Workshop: Turn Followers Into Book Buyers
“How Authors Can Connect with Bookstagram and BookTok Influencers”
10 Instagram Reel Ideas for Authors
Download TikTok videos without the watermark:

How to Market Your Book Without Social Media
Book Marketing Simplified
04/30/21 • 15 min
We've received several comments and messages from authors saying that they were intimidated by social media or didn't want to spend extra time growing an audience on the various platforms. Are there actually ways to market your book without social media?
- Adjust your expectations (also remember publishers are expecting you to have a social presence)
- Think about where your ideal readers are
- Start local and grow from there
- Think of different ways to reach a wider audience (traditional media, affiliations, speaking at events, etc.)

How We Went from Zero to Over 20,000 Followers on Instagram
Book Marketing Simplified
04/02/21 • 20 min
If you've ever wondered how some Instagram accounts grow a massive audience of engaged readers, this episode is for you! We are pulling back the veil and letting you in on how we grew our Instagram following to over 20,000 authentic and engaged connections. And we have a free gift to help you on your Instagram journey.

We are launching a podcast for authors!
Book Marketing Simplified
03/05/20 • 1 min
Co-founders of Mixtus Media, Jenn Hanson-dePaula and Marcus dePaula are launching the Book Marketing Simplifed podcast to help authors save time with their marketing so they can spend more valuable time writing.
Show more best episodes

Show more best episodes
FAQ
How many episodes does Book Marketing Simplified have?
Book Marketing Simplified currently has 83 episodes available.
What topics does Book Marketing Simplified cover?
The podcast is about Marketing, Podcasts, Books, Arts and Business.
What is the most popular episode on Book Marketing Simplified?
The episode title 'How Authors Can Plan for the New Year' is the most popular.
What is the average episode length on Book Marketing Simplified?
The average episode length on Book Marketing Simplified is 12 minutes.
How often are episodes of Book Marketing Simplified released?
Episodes of Book Marketing Simplified are typically released every 13 days, 23 hours.
When was the first episode of Book Marketing Simplified?
The first episode of Book Marketing Simplified was released on Mar 5, 2020.
Show more FAQ

Show more FAQ