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How Pete Russell grew his real estate business as a direct result of winning a business award / Interview with Pete Russell, Awards Ambassador and director of Integrity Real Estate

Awards Insider: Craft a killer business awards entry

05/11/17 • 18 min

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Pete Russell gets business awards. He knows that by entering, supporting and participating in the Awards every year, he gets huge exposure for his business. But in 2011, as a direct result of winning two Awards, his business grew dramatically. From the exposure gained as a winner, he developed relationships that led to developing a strata business, and growing his business into a franchise. Pete talks about how the Awards is a platform for engaging and celebrating with his team, how it gives brand recognition, and is a really important opportunity to reflect on the achievement of goals. Plus Pete shares how another local business that he was not aware of is now a major supplier to Integrity, as a result of winning a few years ago. If you're on the fence about entering an awards program, you will feel like it's a no brainer after listening to Pete's compelling reasons for entering.

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