For Creators, By Creators at We The People

For this episode of Art of the Kickstart, we caught up with Ryan Sim, Managing Director of We The People. Tune in to learn more about how Ryan and his friend, Joel Liew, found initial success raising over a quarter of a million dollars through five successful crowdfunding campaigns, and then created We The People, the world’s only multi-channel crowdfunding retail chain and community. We The People is, essentially, a community of backers who both teach crowdfunding and create products for creators, by creators. In the podcast, Ryan discusses some of his first Kickstarter launches with Kisetsu, as well as his big plans surrounding his new company, We The People. Topics Discussed and Key Crowdfunding Takeaways Ryan’s journey growing each of his five crowdfunding campaigns - successes, mistakes, and all Whether or not to create customizable SKUs during a crowdfunding campaign and what to expect Crowdfunding tips for those thinking of launching accessory projects like his Things to keep in mind for crowdfunding campaign videos and rewards An in-depth explanation of We The People and how they offer additional resources for crowdfunding creators The most difficult hurdles between crowdfunding and bringing a product to retail Their strategies for the future of We The People and their goals around keeping their creators well incubated Links We The People Zero to One by Peter Thiel Sponsors Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product - use coupon code ATOKK16 for 20% off! Transcript View this episode's transcript Roy Morejon: Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, president of Enventys Partners, the top full service turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over a hundred million dollars for our clients since 2010. Each week I’ll interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level with crowdfunding. Art of the Kickstart is honored to be sponsored by BackerKit and the Gadget Flow. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, and manage orders for fulfillment by automating your operations and helping you print and ship faster. The Gadget Flow is a product discovery platform that helps you discover, save, and buy awesome products. It is the ultimate buyer’s guide for cool luxury gadgets and creative gifts. Now let’s get on with the show. Welcome to another edition of Art of the Kickstart. Today I’m really excited because I’m joined with Ryan Sim, Managing Director of We The People. So if you aren’t familiar with We The People yet, I’m really excited to introduce this company and phenomenon of what these guys are doing. Ryan and his best friend, Joel Liew, co-created a wallet company, Kisetsu, and have had five successful crowdfunding campaigns raising over a quarter of a million. And then created in 2016 We The People, which is the world’s only multichannel crowdfunding retail chain and community. And since its inception, these guys have gone on to help over 14 brands, over 200 different product lines. They’ve created six brick and mortar stores in Singapore, a store in Malaysia, online stores, and they’re expanding their reach all over the planet. They’ve opened up a place here in St. Louis in November of last year and have further plans for the US expansion with the goal of bringing together the global creator community. We The People is expanding internationally all over the place and they’re providing not only education in eCommerce,