Scotch and Strategy -- Michael Stoner and the Johnnie Walker Mentor Program
10 Minute Strategy03/27/23 • 16 min
Listen to Peter Propp interview expert marketer Michael Stoner. Michael’s concept of the Johnnie Walker mentor program led to record sales of scotch around the world and a global scotch tasting phenomenon.
03/27/23 • 16 min
Episode Comments
0.0
out of 5
No ratings yet
eg., What part of this podcast did you like? Ask a question to the host or other listeners...
Post
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/10-minute-strategy-85080/scotch-and-strategy-michael-stoner-and-the-johnnie-walker-mentor-progr-28977692"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to scotch and strategy -- michael stoner and the johnnie walker mentor program on goodpods" style="width: 225px" /> </a>
Copy